Overview

The children should be able to recognise and understand that people who are involved in media production use elements such as logo, slogans, celebrities, characters/ animals, the use of humour to encourage us to feel a range of emotions and make us feel in a particular way.

Understand that advertisements (and their messages) are meant to make us feel a particular way.

Learning Intentions

Language and Literacy: Reading

• Consider, interpret and discuss texts, exploring the ways in which language can be manipulated in order to affect the reader or engage attention.

Language and Literacy: Writing

• Experiment with rhymes, rhythms, verse structure and all kinds of word play and dialect.
• Write for a variety of purposes and audiences, selecting, planning and using appropriate style and form.

PD&MU: Strand 2  – Mutual Understanding in the Local and Wider Community

• Examining the role of advertising at a local and or global level.